Does Self-Checkout Impact Grocery Store Loyalty?

Researchers from Drexel University’s LeBow College of Business conducted five studies that showed customers are more likely to remain loyal to the grocery store when using regular checkout service compared to self-checkout systems.


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    Zane
    Zane (#384998)
    10 months ago

    Yup. I’ll go to the local discount grocer without self checkouts at busy times instead of my preferred grocer that recently installed self checkouts because they only have one attended checkout and a backed up self checkout with customers struggling to sort out their purchases. I just wont waste my time like that.

    storminator
    storminator (#2681) (MCS+)
    10 months ago

    I refuse to use self-check outs. They take jobs away from people. My local Safeway recently changed from having one checker all night long. I walked in and filled a cart with food. When I made my way to the front- none of the lanes were open. Just one chick manning the 15 self-check-out zone. I asked her where the checker was, and she told me they now stop at 9pm, and that I had to do self-check. I said, “Have fun putting this shit away!” And I walked out of the store.

    FUCK. THAT. SHIT.